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Search Engine Optimization (SEO)
SEO Serch Engine Optimization means designing front and back ends of a website in such a way that search engines find it easily. Now, this term, however, is not only restricted to search engines but refers to all activites that bring traffic to your website. Below are given the ways that help in increasing traffic on a website.   
Search Engines

Internet search engines and search directories will not find a website until you appropriate meta tags are written. Search engines look for meta tags of description, keywords and language while indexing websites. Apart from meta tags, web pages should have title for each page. After writing meta tags and key words according to the contents of a website it must be submitted manually to the search engines and web directories. 

Directories It is not sufficient to add website URL only in search engines. Webmasters add website in the appropriate sections of various directories. These backlinks help to popular website.  
Online Bookmarking Websites. Only a few web directories add your URL immediately. If you wish to have backlinks quickly, you can search for bookmarking websites and add your website instantly. Be remember to make your bookmark "public", which means other people can see listing of your online bookmarks.  
Social Networking Sites Social networking sites another good way to bring traffic to your website. Most of networking sites allow to add url of website(s).  
Forums and Ads There are a lot of forums and classified advertisement websites, where you can write about your website and web pages.  
Banner Exchange Another method to join banner exchange websites. Other people will run banner ads on your site and banner of your site will be shown on their websites.  
Traffic Exchange You can bring quite a members to your website by joining traffic exchange websites.  
Web Articles Submit articles to the websites that allows to mention your website.  
Other Publicity Material A great number of visitors visit your website if you have added correct URL of your website on official and publicity material such as letter heads, visiting cards, brocheures etc.  


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